Capitalize on Germany's Demand for Data Sovereignty

The German cloud backup market is rapidly expanding, with a projected compound annual growth rate of 24.2% from 2025 to 2030. This growth is driven by a strong preference for EU-based providers to ensure data residency and avoid foreign government access under laws like the US CLOUD Act. Over 84% of European organizations are already implementing or planning to use sovereign cloud solutions. Impossible Cloud meets this demand with EU-only data centers and country-level geofencing. Our architecture provides the digital sovereignty German businesses require for their backup and data protection strategies. This foundation of trust and compliance is now a primary selection criterion for over 60% of enterprises. This shift prepares businesses for the next wave of regulatory standards.

Achieve Full Compliance with Upcoming EU Regulations

New EU regulations introduce strict obligations for data handling and security. The EU Data Act, fully applicable from September 12, 2025, mandates data portability to prevent vendor lock-in. It requires providers to facilitate easy switching, a principle Impossible Cloud supports with its open S3 API and zero egress fees. Additionally, the NIS-2 Directive requires robust supply-chain security and incident reporting within 24 hours. Our Immutable Storage with Object Lock directly addresses NIS-2's call for resilient backup solutions against cyber threats. By aligning with these 2025 regulations today, organizations gain a significant competitive advantage. This regulatory readiness must be supported by a flexible and modern architecture.

Deploy an Enterprise-Ready, S3-Compatible Architecture

True enterprise readiness demands more than basic S3 compatibility. It requires an architecture built for performance and resilience under any workload. Our platform ensures strong read/write consistency for millions of objects without performance degradation. We eliminate complex and fragile storage tiers entirely. Here is what our "Always-Hot" object storage model delivers:

• All data is immediately accessible with zero restore delays or fees.
• Operational complexity is reduced by removing brittle lifecycle policies.
• Third-party tools, like our Veeam integration, remain stable and predictable.
• API timeouts common with tiered storage are completely avoided.

This model guarantees that 100% of your data is active and ready for recovery. This approach simplifies operations and provides the foundation for robust identity and access management.

Implement Granular Access and Governance Under EU Control

Security extends to controlling who can access data and when. Our platform provides identity-based IAM with granular, role-driven policies and secure defaults. We support external identity providers via SAML/OIDC for seamless integration into your existing security framework. All key management and revocation procedures are under strict EU control, ensuring compliance with GDPR's Article 32 on data security. The intuitive console UX allows for managing permissions, object tagging, and lifecycle rules without deep API expertise. This comprehensive control over your cloud backup is essential for a modern security posture. It also directly impacts your financial planning by removing hidden costs.

Eliminate Unpredictable Costs and Vendor Lock-In

Hidden fees create significant budget uncertainty for IT leaders. A 2025 study found 67% of EMEA businesses expect their cloud costs to continue rising, forcing cuts in cybersecurity and IT staffing. The primary drivers are unpredictable egress fees and API call charges, which create vendor lock-in. Impossible Cloud's pricing model is designed for predictability. We offer:

1. Zero egress fees: Access your data as needed without penalty.
2. Zero API call costs: Automate and integrate without surprise charges.
3. No minimum storage duration: Pay only for what you use, for as long as you use it.

This transparent economic model is a core component of our cloud backup storage offering. It provides the financial stability that allows our partners to thrive.

Build Predictable Margins for MSPs and Channel Partners

For MSPs and resellers in the German market, predictable margins are critical for success. Our partner-ready platform was built to support the channel with a multi-tenant console, full automation via API/CLI, and clear reporting. The transparent pricing model allows partners to build BaaS and archiving services with defensible, stable margins. We are expanding local access for our partners through new distribution agreements. Key 2025 milestones include our partnership with the distributor api in Germany and Northamber plc in the UK. This growing ecosystem provides a solid foundation for a resilient backup strategy. Now is the time to put these capabilities into practice.

Take Practical Steps to Modernize Your Backup Strategy

Adopting a sovereign cloud backup solution is straightforward. Start by evaluating your current data residency and compliance gaps. An effective strategy ensures your data is protected and recoverable. Follow these steps for a resilient 4-2-2 backup plan:

• Maintain 4 copies of your data.
• Store them on 2 different media types.
• Keep 2 copies offsite, with one being immutable in a sovereign cloud.

Testing your restore process quarterly ensures you can meet recovery time objectives. Migrating is simple with our full S3 compatibility, protecting your existing investments in scripts and tools. Talk to an expert to design your migration and start a free trial to experience the performance of our secure object storage firsthand.