Eliminate 60-80% of Costs by Design

The number one pain point in cloud services is cost unpredictability. Egress fees and API charges often create expenses that exceed storage costs by 3-5x in data-intensive workloads. A truly effective backup strategy begins with transparent economics. By eliminating egress fees, API call costs, and minimum storage durations, organizations report immediate savings of 60-80% on backup and disaster recovery workflows.

This predictable financial model transforms budget planning from a high-risk forecast into a simple calculation. Predictable pricing makes budget planning actually possible, freeing up resources for innovation. A US Department of Commerce official has even described high egress fees as a major barrier to data mobility. This shift toward cost transparency is the foundation of a modern data protection plan, as detailed in our cloud backup storage guide.

Achieve Full S3 Compatibility Without Lock-In

Vendor lock-in is a primary strategic risk for 9 out of 10 enterprises. Proprietary APIs and punitive data transfer fees make switching providers prohibitively expensive. The best backup strategy ensures data portability by design. A fully S3-compatible alternative allows you to change the endpoint and keep your existing tools, scripts, and applications running without any code rewrites.

This drop-in replacement capability protects past investments and reduces migration risk to nearly zero. True S3 compatibility extends beyond basic operations to include advanced features like versioning, lifecycle management, and event notifications. With a focus on open standards and no egress fees for data retrieval, you can build an exit strategy from day one. This approach provides complete S3 storage independence.

Implement a Ransomware-Proof Architecture

Ransomware attacks increasingly target backup infrastructure to neutralize recovery options. In fact, 94% of IT leaders in the United States either use or plan to use immutable storage for ransomware protection. Immutable storage with Object Lock capabilities is a non-negotiable component of a modern backup strategy. It creates a tamper-proof copy of your data that cannot be altered, encrypted, or deleted by anyone, including administrators.

This technology provides a guaranteed clean recovery point, turning a potential business-ending crisis into a simple restore operation. An effective ransomware defense includes:

• Immutable Storage / Object Lock: Makes data unchangeable for a defined retention period.
• Multi-Layer Encryption: Secures data both in transit and at rest.
• Granular IAM Controls: Implements role-based access with MFA to limit unauthorized actions.
• Certified Compliance: Adheres to SOC 2 and ISO 27001 standards for audit-ready security.

This makes immutable backup the last line of defense against cyber threats. This robust security posture ensures business continuity and is becoming a core requirement for cyber insurance policies.

Simplify Operations with an Always-Hot Model

Complex storage tiering introduces operational fragility, leading to restore delays, API timeouts, and hidden retrieval fees. The best backup strategy simplifies operations with an 'Always-Hot' object storage model. This architecture ensures all data is immediately accessible without any tier-restore delays, reducing complexity and keeping third-party tools stable.

This approach delivers up to 20% faster backup performance compared to traditional cloud storage with consistent low latency. Eliminating fragile tiering avoids lifecycle policy drift and unexpected restore costs. All data remains ready for rapid recovery, which is critical for meeting aggressive RTOs. This model ensures your object storage is always performant and predictable.

Build for Enterprise-Grade Compliance and Control

Regulated industries require verifiable security and compliance without sacrificing performance. A modern backup strategy must be built on a foundation of enterprise-grade certifications like SOC 2 and ISO 27001. These certifications provide third-party validation that security controls are designed and operating effectively, a key requirement for financial services and healthcare workloads.

Data control is another critical element, with 84% of European organizations prioritizing solutions that keep data within specific regions. Country-level geofencing ensures data stays in predefined locations under your control. This combination of verified compliance and granular data residency provides the trust needed for even the most sensitive workloads. This is how you achieve the most secure cloud storage posture.

A Practical Framework for Modern Backup

Transitioning to a modern backup strategy requires a clear plan. The classic 3-2-1 backup rule (three copies, two media, one offsite) remains relevant, but its implementation evolves with cloud technology. A modern framework focuses on cost efficiency, immutability, and ease of migration.

Here is a checklist for migrating to a predictable, S3-compatible model:

1. Analyze TCO: Calculate your total cost of ownership, including storage, egress, and API fees from your current provider. Organizations often find hidden fees account for over 15% of their bill.
2. Verify S3 Compatibility: Confirm your chosen alternative supports all necessary S3 API calls for your existing backup tools, such as those from our partner Veeam.
3. Configure Immutability: Implement Object Lock on critical backup repositories with appropriate retention policies to protect against ransomware.
4. Update Backup Jobs: Change the storage endpoint in your backup software to the new S3-compatible provider.
5. Run Test Restores: Perform several test recoveries to validate data integrity and measure restore performance, which can improve by up to 20%.

This structured approach minimizes risk and accelerates time-to-value. It ensures your new backup strategy is not only more cost-effective but also significantly more resilient.

Enable MSPs with Predictable Margins and Growth

For Managed Service Providers (MSPs), profitability depends on predictable costs. Hidden egress and API fees directly erode margins on Backup-as-a-Service (BaaS) and DRaaS offerings. Recovering just 10TB of data can generate over $900 in egress fees alone, a cost many MSPs are forced to absorb.

A predictable-by-design storage model with zero egress fees allows MSPs to quote with confidence and protect their margins. Key features for partners include multi-tenant management, automation via API/CLI, and detailed reporting in a dedicated partner console. This cost efficiency becomes a powerful competitive advantage for MSPs. It enables them to pass savings to customers or increase profitability on existing contracts, creating a clear path for business growth.